Walmart Reminds Sellers of Next Week’s First Black Friday Sale

Walmart kicked off its month-long savings event this week and reminded marketplace sellers to prepare for its next “Black Friday Deals for Days” sale that launches next week.

To participate, sellers should set “Reduced Price” promo tags on items where they offer a greater than 10% discount. Walmart also advised sellers to set up promotions at least 2 days before events begin.

The next Walmart Black Friday Deals for Days event kicks off on Wednesday, November 10 at 7 pm ET. Members of its Walmart+ membership program get early access at 3 pm.

Sellers should also “Stay tuned for weekly updates about exciting holiday campaigns launching on Walmart.com and have your best assortment ready by following tips from our Holiday Checklist and Holiday Hub,” Walmart advised sellers. The Holiday Checklist is found on this landing page where it offered information and urged sellers to advertise using Walmart Sponsored Products to help make their products stand out.

Ina Steiner

Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.