Zulily shut down its ecommerce business in December, and last week, Gordon Brothers said it has been engaged to sell the online retailer’s $85 million of remaining inventory as well as the assets of its two 775,000-square-foot fulfillment centers.
Rather than holding a traditional liquidation auction, Gordon Brothers is inviting offers and selling by private treaty. In last week’s announcement, Gordon Brothers’ Ulos Anderson called it “a great opportunity to acquire a wide selection of well-known nationally branded fashion and home products inventory.”
The inventory available for sale includes nationally branded consumer products, including apparel, footwear, small appliances, beauty and housewares. The available fixed assets include material handling equipment, racking and other warehouse support machinery.
Zulily went live as a flash sales site in 2010, offering children’s products. In 2013, Zulily was valued at $4 billion following its IPO, according to Geekwire, and 2 years later, QVC parent Liberty Interactive acquired it for $2.4 billion.
Much has been written about the retailer, and its closure earned it a spot in Failory’s “cemetery,” which describes some problems that plagued the site. In its death throes in December, Zulily took a parting shot at rival Amazon, suing it in federal court alleging that Amazon had set out to destroy Zulily by coercing merchants with its price parity provision.
Sellers can learn more about the pickings on Gordon Brothers website. The list of assets from Zulily’s Sparks, Nevada distribution center includes seven miles of automated conveyors and hundreds of bar code scanners. The list of assets from Zulily’s Columbus, Ohio, distribution center includes stretch wrap machines, a MaxPak baler, pallet jacks, and Big Ass fans.
TheKrazyCouponLady.com website has information for Zulily customers and how the closure impacted them.
