eBay introduced new features sellers can use to manage their Promoted Listing Ads, though the company may be exaggerating about how innovative the features are, given the prevalence of automated rules for ad campaigns on other platforms. What’s new with Read more
eBay announced the Spring Seller Update on March 3, 2021. News of higher fees immediately jumped out as worthy of scrutiny, but eBay is also increasing the number of free fixed-price listings it gives sellers each month. Expect that trend Read more
eBay launched a new Promoted Listing policy in the US in September and is extending it to Canada this month. Here’s the policy eBay announced in the US as part of the Fall Seller Update: Removal of duplicated promoted and Read more
These days, it may not be enough to list an item on eBay, Etsy or Amazon and expect it to be seen by shoppers. Your listing competes not only with scores of rival listings, but with promoted listings (paid ads) Read more
Sales on eBay Marketplace, referred to as Gross Merchandise Volume (GMV), were $21.5 billion in the second quarter, down 5% on an as-reported basis and down 1% on a FX-Neutral basis. Marketplace revenue was $2.2 billion, which was 1% growth Read more
eBay Canada expanded its Promoted Listings ads – now all Canadian sellers in good standing can participate in the paid-ad program. Previously sellers had to be Top Rated or be a Store subscriber in order to advertise their listings on Read more
You don’t have to be a Top Rated Seller or Store subscriber in order to advertise your listings on eBay. The marketplace is now allowing sellers who are in “good standing” to use Promoted Listings, regardless of whether or not Read more
eBay is discounting Promoted Listings to entice sellers to advertise. The promotion invites sellers to try Promoted Listing ads at 60% off (up to $1,000) and is valid through February 15, 2019. With Promoted Listings, sellers pay advertising fees only Read more
eBay launched new capabilities for sellers, including the ability to make offers to shoppers who are “watching” their listings, but is only making them available to a limited number of sellers for now. We blogged about some of the changes Read more
eBay CEO Devin Wenig envisions having an algorithm decide where to place Promoted Listing ads on its site to help eBay monetize pixels on every screen. He made the remarks on Tuesday’s earning call with analysts, where he revealed eBay Read more
