Amazon is making it easier for sellers to search its catalog in bulk and add up to 500 offers, with minimal details required, it announced on Thursday.
Previously, you could only use the Add Products tool to search for a single product using identifiers, such as its name, UPC, EAN, ISBN or ASIN.
Now, you can search for multiple products at the same time with the following options:
- Add Products: Search for up to 20 products and add information, such as price and quantity to submit your offers in one go in Seller Central.
- Add Products via Upload: Search for up to 500 products and generate a pre-filled excel template. Once you add information, such as price and quantity, you can use the spreadsheet to quickly list offers using Bulk uploads.
Amazon said the new functionality is part of its efforts to offer sellers a faster and more intuitive listing experience, in its announcement on Seller Central.
Ina Steiner is co-founder and Editor of EcommerceBytes and has been reporting on ecommerce since 1999. She's a widely cited authority on marketplace selling and is author of "Turn eBay Data Into Dollars" (McGraw-Hill 2006). Her blog was featured in the book, "Blogging Heroes" (Wiley 2008). She is a member of the Online News Association (Sep 2005 - present) and Investigative Reporters and Editors (Mar 2006 - present). Follow her on Twitter at @ecommercebytes and send news tips to ina@ecommercebytes.com. See disclosure at EcommerceBytes.com/disclosure/.
